Discover Your Coaching Niche

I’m currently sharing the four secrets of Discovering Your Coaching Niche with you.

The first two secrets come from within you; the second two come from the market.

In the last post we talked about the first secret to Discovering Your Coaching Niche. That was to have a niche that you are passionate about. You can’t fake passion – not for long, anyway – it has to be real.

So are you ready for the second secret?

Secret 2 – Discover your key knowledge, skills and experience

You must have credibility in your chosen area of coaching. You’ll have credibility where you have relevant experience and are using your key skills and knowledge.

Few clients will take on a coach with no relevant skills, knowledge or experience. And we’re not talking about coaching skills and experience here. You need to demonstrate you have the relevant skills, knowledge and experience for your client.

Do you have a track record of success in the area in which the client is being coached – be it weight loss, relationship coaching or financial coaching? Do you have a system you follow?

Do you know what the major issues are, and have ways to help your client overcome them? If you do, you’ll have credibility, and will be able to attract coaching clients. You are also far more likely to get testimonials and referrals.

Discover Your Coaching Niche Teleclass

To really get a helping hand to Discover Your Coaching Niche, why not join me, Alun Richards, on 21^st November, 2006 at 8pm GMT (12pm Pacific, 3pm Eastern) for a free teleclass. Sign-up details are here: http://www.askalunrichards.com .

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